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Description:

The Role

At Thompson Austin and Tommie Austin, marketing is about understanding our brands, customers and clientele, and building awareness of our products and services. We’re looking for an experienced and versatile marketing manager who’s eager to do this and more. The ideal candidate has experience in developing and executing marketing campaigns while managing our marketing agencies. The manager should be equally proficient with day-to-day marketing activities and long-term strategizing, and strive under tight deadlines to meet changing needs.

Objectives of this role

· Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.

· Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.

· Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.

· Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.

· Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactics.

Responsibilities

· Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets.

· Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels.

· Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support.

· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads.

· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly.

· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.

Required skills and qualifications

· Proven success in developing marketing plans and campaigns

· Excellent written and verbal communication skills

· Strong project management, multitasking, and decision-making skills

· Metrics-driven marketing mind with eye for creativity

· Experience with marketing automation and CRM tools

​​ The Hotels​

When you stay at a Thompson Hotel, you are welcome as a resident. With intuitive service, each guest is provided a tailored experience, enhancing their personal travel journey and bridging connections to the local perspective. Thompson's unique hotels are timeless destinations, creating distinctive experiences that transform your day, your trip, or even your life. Thompson Austin offers 212 luxury guestrooms and Suites plus 17 residences along with a 10,000 square foot wellness center, 3 restaurant bar concepts, an expansive pool deck, and private cabanas, and over 10,000 square feet of flexible and traditional event space. ​

The 193-king room tommie Austin is built for the spirited adventurer. Guest will be encouraged to explore Austin’s unparalleled offerings and in every square foot, tommie is an opportunity to meet and be inspired. Where art and atmosphere seep in from the surrounding neighborhood, and collaborations seep back out. tommie will feature a bespoke coffee and wine shop and allow guests to be the master of their own stay while still offering warm and authentic service. ​

Both hotels are anchored on the ground floor by our cantina-themed restaurant, Arriba Abajo, a 13,000 sq ft. indoor and outdoor oasis as well as The Diner Bar The Grey Market, a street-side concept serving daily fare for locals, residents, and guests alike and helmed by award-winning Chef Mashama Bailey. This mixed-use project will also feature a residential tower – Sienna – and 10,000 square feet of retail space and a 7,000 sq. ft. state of the art fitness center and simulator room, appropriately named the “T” Box.

The Benefits & Perks​

We have you covered with an awesome rewards package! Health and welfare plans? We have a range of choices for you and your eligible dependents. Financial wellbeing? Got it! Opt into our 401(k) plan, College Saving Plan, or Employee Stock Purchase Plan. Oh, and we don’t want to leave out our lifestyle benefits! Paid time off including vacation, holidays, and sick leave, paid Family Bonding Time, Adoption Assistance, discounted and complimentary rooms at Hyatt locations across the globe, free colleague meals during shifts, well-being & educational assistance, and many more! ​

Qualifications:

Bachelor’s degree (or equivalent) in marketing, business, or related field

Min of 2 years in a similar role and responsibilities

Proficiency with online marketing and social media strategy

Proven success in designing interactive applications and networking platforms

Established contacts in media

Primary Location: US-TX-Austin

Organization: Thompson Austin - 5th and Brazos

Pay Basis: Yearly

Job Level: Full-time

Job: Marketing

Req ID: AUS008462

Hyatt is an equal employment opportunity and affirmative action employer. We do not discriminate on the basis of race, color, gender, gender identity, sexual orientation, marital status, pregnancy, national origin, ancestry, age, religion, disability, veteran status, genetic information, citizenship status or any other group protected by law.