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Description

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

American Express Global Commercial Services (GCS) is the leading provider of payments for corporations and businesses of all sizes globally. The US SME (Small Medium Enterprise) segment is the largest opportunity for growth in GCS and a key area of strategic focus and investment. The US SME Customer Marketing team deepens relationships with existing customers by offering powerful backing and financial support to Small & Middle Market businesses through the US SME distribution system (digital, phone & field sales).

The Senior Analyst, Digital Customer Marketing, will support the Senior Manager in developing and implementing marketing strategies designed to nurture business accounts, generate leads, and drive engagement with our Sales/Account Development teams. This role involves complex campaign execution, quantitative analysis, and a deep understanding of how marketing capabilities can drive efficiency. This individual will collaborate closely with a variety of partners across the organization, including Sales, Analytics, Technology and Product. This is a great opportunity to contribute to a transformational strategy for the business.

Key Responsibilities:

• Fully lead end-to-end campaign execution, in partnership with numerous teams inclusive of advertising agency partners, sales, compliance, product, and technology.

• Manage all tracking and reporting for campaigns, including partnering with analytics teams for measurement readouts and sharing reporting updates with sales leadership teams.

• Proactively craft data-driven recommendations to optimize existing digital campaigns, or test into new areas/channels.

• Keep pulse on digital marketing, email and omni-channel trends and standard processes to champion a modern, relevant experience for B2B customers.

Minimum Qualifications:

• 2 years of relevant work experience (Digital Marketing, Analytics/Reporting, Sales Enablement, and/or Lead Generation)

• Ability to synthesize data from multiple sources and derive insights

• Comfortable searching for opportunities in white space

• Comfortable speaking/presenting to large audiences

• Superior attention to detail to ensure end to end flawless execution

• Ability to build relationships and partner with numerous cross-functional teams

• Proactive contributor, with ability to operate autonomously

• Proficient in MS PowerPoint/Excel (Salesforce MarketingCloud a plus)

• Bachelor’s Degree Required

Qualifications

Salary Range: $55,000.00 to $105,000.00 annually bonus benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

• Competitive base salaries

• Bonus incentives

• 6% Company Match on retirement savings plan

• Free financial coaching and financial well-being support

• Comprehensive medical, dental, vision, life insurance, and disability benefits

• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need

• 20 weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy

• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)

• Free and confidential counseling support through our Healthy Minds program

• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site .

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for these positions

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

US Job Seekers/Employees - Click here to view the “Know Your Rights” poster and the Pay Transparency Policy Statement.

If the links do not work, please copy and paste the following URLs in a new browser window: https://www.dol.gov/agencies/ofccp/posters to access the three posters.

Job: Marketing

Primary Location: US-New York-New York

Schedule Full-time

Req ID: 24009971