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J&J Family of Companies Regional Therapy Advancement Manager (San Francisco/Sacramento, CA) BWI in San Francisco, California

Biosense Webster, part of Johnson & Johnson family of companies is recruiting a Regional Therapy Advancement Manager to be based in San Francisco/Sacramento, CA. The sale region also includes Reno, NV.

Atrial fibrillation (AFIB) is a quivering or irregular heartbeat (arrhythmia) that can lead to blood clots, stroke, heart failure and other heart-related complications. 20 million people around the world suffer from AFIB each year. Biosense Webster, Inc. is the global leader in the science of diagnosing and treating heart rhythm disorders. The company established its leadership in electrophysiology with the development of the first real-time, 3D cardiac mapping and navigation technology, as well as the first electrophysiology catheter. The introduction of the company’s CARTO® 3 System in 2009 revolutionized 3D mapping technology by increasing the accuracy, speed, and efficiency of the cardiac ablation procedure.

The Regional Therapy Awareness Manager is a field-based marketing role at Biosense Webster with both sales and marketing responsibilities. The position reports to the Area Therapy Awareness Manager and is part of the U.S. Commercial Marketing organization. All activities are aligned with the field sales organization to ensure maximum effectiveness. The Regional Therapy Awareness Manager will be responsible for the regional execution strategy and utilization of resources with business partners including, but not limited to, Professional Education, Health Economics and Market Access (HEMA) and Strategic Customer Group (SCG).

Key Responsibilities:

  • Increase overall awareness of the AF disease state among all stakeholders by engagement with hospital administrators, physicians, and patients to raise awareness of AF treatment options. Educate physicians and AHPs on ablation procedure, benefits, and outcomes.

  • Classify HCP clinical needs, goals, and constraints related to patient care. Uncover gaps in operational efficiency and patient care exist and identify and present appropriate market development tools that align.

  • Understand key referral networks for ablation therapy - from Electrophysiologists to Cardiologists, Primary Care Physicians, Emergency Medicine Physicians and other relevant customers engaged in treating AFib patients.

  • Understand hospital market dynamics and deploy therapy advancement tools aligned with customer specific needs.

  • Develop and implement an effective territory business plan. Incorporate a compliant and tailored strategy by applying business analytics, marketplace, and disease state knowledge. Identity focus accounts based on unmet patient need and align with Area TAM to implement plans that will enable greater patient outreach.

  • Identify and collaborate with internal and external partners who may impact healthcare decision-making at the local level. This includes: healthcare providers, physician networks, local hospitals, pharmacies, and large local employer groups. Demonstrate solid understanding of therapeutic conditions treatment options, healthcare and patient practices, and emerging trends.

  • Prioritize and complete all corporate and administrative responsibilities with high levels of efficiency, including Healthcare Compliance training, expense reports and other assignments by established due date.



  • Bachelor’s degree required, MBA preferred.

    Experience and Skills:


  • 6 years of business experience.

  • 2 years of sales, marketing or clinical experience.

  • Strong presentation and communication skills.

  • Ability to build strong customer relationships with a consultative approach.

  • Expertise in establishing and maintaining strategic relationships across an organization.

  • Consistent track record of successfully leading multiple projects with a sense of urgency.

  • A valid driver's license, with the ability to do up to 80% travel as needed (including overnights and/or weekends).

  • Residence within, or willingness to relocate to the geography


  • 3 - 5 years of experience in selling, with documented sales results in business-to-business or to licensed medical professionals of pharmaceutical, device or a medical product.

  • Prior sales and/or clinical experience in electrophysiology.

  • Prior sales and/or clinical experience in cardiovascular therapeutic area(s).

At Johnson & Johnson, we’re on a mission to change the trajectory of health for humanity. That starts by creating the world’s healthiest workforce. Through cutting-edge programs and policies, we empower the physical, mental, emotional and financial health of our employees and the ones they love. As such, candidates offered employment must show proof of COVID-19 vaccination or secure an approved accommodation prior to the commencement of employment to support the well-being of our employees, their families and the communities in which we live and work.

Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com.

Primary Location

United States-California-San Francisco-

Other Locations

North America-United States-California-Sacramento


Biosense Webster Inc. (6010)

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